The tube as a place for art - this idea was developed in 1908 of the former administrative officer Frank Pick. He was employed by the carriers of the different tube lines to develop the commercialisation of London's underground. In spite of the hype of the Metropolitan line, the three deep and pricy lines, Bakerloo-; Pickadilly- and today's Northernline didn't attract enough passengers.
Pick then came up with the idea of eye-catching graphic posters to disentitle the passenger's scepticism.
Until now London's Underground is a public art's platform. To mark the 150th anniversary of LU in 2013 there will be artworks presented in each of the 270 tube stations. From large-scale video installations to fordable take away tube maps designed by artists like Mark Wallinger or Tracey Emin.
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